Over the past decade Brazil has grown as one of the top emerging economies in the world. The commodities super cycle helped Brazil to prosper and to develop as a major economy with its GDP surpassing that of the United Kingdom.
With a population in excess of 200 million people and an ever growing middle class, the country represents today a major market for innovative companies willing to promote their products and services.
Brazil is a true democratic state:
- Independent media channels, freedom of speech, respect for intellectual property are examples that only an established democracy can bring. All these factors ultimately contribute to a more favourable risk assessment versus its peers in the BRICS.
Rich in Natural Resources
- Brazil is a major exporter of commodities, from soya beans to iron ore. The recent discoveries of Oil & Gas in Brazil have helped the country to develop its upstream market further. Much of the energy supply in Brazil comes from hydroelectric power plants. There is still a lot of potential in the country for renewable energy, from solar to sustainable biomass. In order to support the recent development, the government has committed funds in excess of $30bn to build roads and ports.
Sustainable development is part of every citizen’s agenda
- Clean energy, recycling and respect for the environment are priorities in Brazil. Over 80% of the cars manufactured in the country are duel fuel running on ethanol and gasoline. Respect for the environment is key for a country that recognises the potential of its vast and beautiful tourist destinations.
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